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Sales Manager, Business Development, SAAS, Dallas

Dallas, TX · Sales
Sales Manager, Business Development, SAAS, Dallas

Our client is a post-sale award-winning customer support software company built specifically for the unique needs of B2B technology-enabled companies within the computer hardware, software, information technology services, and telecom industries.  

They are currently looking to add a Sales Manager - Business Development to they team.  This role will oversee, coordinate, and participate in the management of the Business Development Representatives (BDR). They will represent  Core Values by championing them with the commitment that demonstrates a true understanding of their significance - Team - Customer Focused, Accountable, Results Driven and Empowered.

Supervisory Responsibilities:

  •  Train and lead a team with proven processes to generate new sales opportunities 
  • Work with your team to map prospective accounts around organizational structure, people and existing technology.
  •  Coach and encourage engagement with executives in targeted prospect accounts. 
  •  Orchestrate discussions with senior execs around their business needs. 
  •  Manage and maintain the team’s pipeline of interested prospects.
  • Report and demonstrate success using CRM tools to prospect into specific geographic territories and sectors.


  • Define the campaign structure and tactics to build awareness, create demand in the marketplace, and meet/exceed lead generation and other strategic growth goals.
  • Create, manage and measure fully integrated demand generation campaigns that result in high-quality sales leads via inbound marketing.
  • Execute all aspects of demand generation strategy – including content marketing, email campaigns, events, digital marketing, sales enablement, social media, and PR.
  •  Develop and execute campaigns across digital marketing channels (email, PPC, social, display, nurturing and retargeting).
  • Maintain up-to-date knowledge of demand generation trends, best practices, and technologies to identify new advertising and demand generation opportunities.
  •  Measure campaign performance using analytics and feedback from the sales team.
  • Analyze and report on demand generation results including return on investment.
  •  Develop insights and recommendations to continuously improve program effectiveness.
  • Maintain alignment with the sales team through timely and actionable communications and feedback sessions.
  • Brainstorm and implement creative, innovative, and maybe even “crazy” demand gen ideas.

Required Skills/Abilities:

  • Entrepreneurial spirit and commanding desire to lead a successful team.
  • 5+ years sales or related market/business experience or recently graduated from an accredited university.
  • Experience in one of the following: software/SaaS, sales or other related business experience. 
  • The ability to coach how to write succinct, crisp emails and a great phone manner. 

Education and Experience:

  • Bachelor’s degree in Sales or related field from an accredited university
  • 5 years of experience in sales, management, marketing, design, or related fields required.
Sales Manager, Business Development, SAAS, Dallas
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